Gorillas - You Do You

Being able to nail 4 social ads and stills in one day at a location without a pre-light and pre-dress takes a hell of a lot of coordination & preparation. Duncan Lewis' campaign for Gorillas has to be one of the hardest we've done to date, but easily one of the most rewarding.

The brilliant team at Gorillas set us the task of capturing 4 vignettes that showed off the campaign message 'You do You', whilst leaning heavily into the typical grungy look of the brand.

Duncan crafted the 15 second narratives alongside the creative team and leant on incredible transitions and match cuts to seamlessly join worlds with the help of DOP Ethan Lodge. This allowed the team to get through a larger number of shots per vignette to really push the creatives.

Rose Mordaunt worked closely alongside the AV set ups to make full use of each set up and the talent as quickly as possible to deliver punchy, flash filled stills which nail the company look & feel.

From snorkel cams to probe lenses, have a watch below of how this incredibly technical shoot came to life.